Randy Kish

LinkedIn

• As an enterprise sales executive at Quantum Metric, it is essential to understand the perspective of those running the digital analytics and insights within an organization. How best to understand their perspective? Put yourself in their shoes. This course provided me insights into the personal challenges that Digital Analysts face every day, the tools they use and why; as well as how their profession can positively impact their companies, regardless of the vertical. I learned a ton in this course which will help me day to day in discussing my prospects initiatives, the metrics they look at, and which questions I should ask to drive more meaningful dialog on how we can help. Anil does a great job of framing this up. In the first lesson, it starts with the role, and some of the vulnerabilities course 2-4 cover the detailed underpinnings of digital analytic, and the last focuses on how to prioritize and operationalize the insights you uncover while gaining executive endorsement. Thank you.
• I'd highly recommend this course for any digital sales executive who wants to understand the why behind so many of the questions we get asked each day...Anil is engaging and encourages questions while providing a homework framework that allows you to absorb and reflect on the content.

Enrique "Rick" Gonzalez

LinkedIn

“For God’s sake, learn SQL.” June Dershewitz – Amazon music’s head of data strategy - implored to attendees of a well-attended digital analytics conference early last year. So, I did, all thanks to Anil Batra and his two part, one-day SQL training held at another digital analytics conference. I have had past experience with Structured Query Language, but Anil’s training provided real life examples of advanced nesting and more complex uses of the tool. I still use SQL infrequently in my digital analytics practice, but I now feel confident to build on what I know to tackle any business use case that may come my way.

Zsolt Borsi
Head of Marketing
Hungary
LinkedIn

• Thank you very much for your Google Tag Manager course! You explain very clear I understood everything, and it was very good that you answered prompt to my question. It was my one of the best investment into my knowledge, I definitely recomend to everybody who would like to understand and use the GTM!

Ted Beauburn

LinkedIn

I'm really happy to have done the GTM Advanced course with Anil, despite my experiences in GTM, I learned a lot. What I find interesting in the course is simplicity and clarity. Anil is an excellent teacher, among other GTM courses I have done, Anil's course is one of the best. I think for people who are interested in the GTM, this course is a must-have. I'm looking forward to using the new tips I've learned.

Web and Digital Analytics course by Optizent taught by the instructor Anil Batra was very helpful and informative course. Training materials were well organized and provided good case studies.
The training was clear and detailed. I liked Anil’s style of teaching. He set up by explaining what he was going to teach us, summarized, and proceeded to teach, providing relevant real-life examples and case studies from his years of experience in the field. He provided enough opportunity for the student to ask questions and went out of his way to support the learning of the subject matter. He was very easy to communicate and friendly.
This course has helped me understand the bolts and nuts of digital analytics and has benefited my  business by its application of it.  I attribute this primarily to the instructor and secondarily to the quality materials.  I would highly recommend this course to anyone wanting to be digital analyst to work for a company or to manage their own company.  

As an IT professional its mandatory to keep up with new technologies and solutions. In the wide options and short times for trainings its priceless to find a concise course as Anil offers. Tag mánager training allows me to understand better fundamentals to share thoughts with marketing team more deeply.