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Free Digital Marketing and Analytics Resources
Google Analytics Certification (GAIQ) Questions and Answers eBook
5 Skills Every Digital Marketers and Analyst Needs
10 Key Things to Know Before Upgrading to Google Analytics 4
Signup for Free Live training sessions
Ask Me Anything About Google Analytics 4 - Live Session (Date TBD)
Signup for the Upcoming Free Live Sessions
Google Analytics 4 Event Tracking Demystified
-TBD
Free Live Session & Recordings
How to us customer data to help you write high-converting landing page and ad copy
Becoming an Analyst, one student's Journey
An Intro to Server-Side Testing
6 Secrets to Winning at Experimentation Game
15 Google Analytics Feature You Must Know and Use
Why and How to Build an eCommerce Performance Framework
(includes the link to the slide deck)
Challenges and Solutions in B2B Marketing Analytics
Predicting Ad Clicks with Python
No-code Machine Learning
Key Job Trends in Digital Analytics
Staying Privacy Compliant in A/B Testing
Google Analytics 4 Setup & Event with Google Tag Manager
Statistical Usability, Methodology for Processing Session Recordings
Microsoft Clarity - Web Analytics, Heatmapping and Screen Recording Tool
Python for Marketing
Google Analytics v/s Google Analytics 4
Google Tag Manager for Beginners
Google Analytics 4 + BigQuery Integration
Google Data Studio for Beginners
Resources for current students
SQL Server
Adventureworks database
restore
Python
Python Resources -
https://numpy.org/
Colab Python Notebook -
https://colab.research.google.com/
Ad Click Prediction Data -
https://www.kaggle.com/c/avazu-ctr-prediction
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